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Transforms every asset into structured, high-fidelity data that can be easily centralized, enriched, and managed. This enables faster search, smoother collaboration, and automated delivery across creative, operational, and distribution workflows.
Product Overview
CLEAR® MAM fuses enterprise media management with Machine Wisdom intelligence that standardizes metadata, secures assets, and orchestrates workflows from ingest to archive. It leads to faster creative cycles, reduced operational friction, and powers AI automation across the content supply chain.
Why CLEAR® MAM
is different
Legacy
MAMs are:
Tied to on-prem
Struggling with limited or
bolt-on AI
Built on older workflow
paradigms
Siloed and rigid in
integrations
CLEAR®
SMART MAM :
Cloud-native, intelligent, and agent-driven architecture
Built-in AI/LLM capabilities, not afterthoughts
Designed for a hybrid, multi-cloud world
Ideal for digital transformation and cost optimization
Ingest & Upload
Securely ingest live feeds, bulk archives, raw footage, mezzanines, and UGC. Automated metadata extraction and AI-native contextualization begin the moment content enters the system.
Intelligent Media Library
A centralized, enriched, de-duplicated asset library that serves as the single source of truth across the organization. Supports millions of assets, fast retrieval, and complex search needs.
Automated Workflows
From metadata generation to QC triggers to packaging and delivery prep, CLEAR® MAM automates routine tasks while keeping operators in control. Includes rule-based, AI-based, and agentic triggers.
Review, Approval & Collaboration
Time-coded comments, annotations, version history, and approvals built into the asset layer. Ideal for creative reviews, promos, sports highlights, and compliance workflows.
Use Cases
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Active Library
Unlock more value from your library. Enrich and deduplicate metadata to make your library accurate, searchable, and infinitely reusable.
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Content Supply Chain
Automate ingest, localization, QC, and distribution with agentic orchestration that speeds delivery, reduces errors and boosts transparency.
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Sports
Create real-time highlights, compilations, and localized versions of games and highlights, powered by CLEAR® intelligence on MAM infrastructure.
Trusted by the world’s leading studios, networks and leagues.
Support
and Security
Enterprise System Integrations
60+ integrations across creative tools, storage, QC platforms, captioning, broadcast systems, playout, OTT, and cloud services. Ensures workflow continuity without ripping out existing infrastructure.
Secure Streaming & Access
Supports secured playback, DRM, forensic watermarking, and adaptive streaming. Ideal for internal collaboration, external sharing, agency workflows, and pre-release content.
Permissions & Security Controls
Granular access control, roles, groups, and share policies ensure only the right people access the right content, with full auditability.
LIVE Support
Support for live ingest, live clipping, and real-time asset creation pipelines critical for sports, news, and event-based content operations.
Metrics
01
100M+ assets under management across deployments
02
100PB of archives managed through CLEAR® MAM
03
500,000+ media assets processed with AI
04
15+ years of platform evolution supporting 30+ countries
05
99.999% availability with enterprise security (ISO/TPN, SSO, encryption)
06
60+ integrations & open APIs; native Adobe Premiere Pro integration for search/edit/conform
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